10 Best Social Media Advertising Tips for Content Marketers

10 Best Social Media Advertising Tips for Content Marketers

Let's start with the bad news first. It's tougher than ever to get your content noticed. Changes to Google's search results pages have further obscured content organically, especially on competitive commercial searches. Meanwhile, paid search CPCs are at all-time highs in established markets. Organic reach in social media? It's pretty much dead. Half of all content gets zero shares, and less than 0.1 percent...
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