10 Best Social Media Advertising Tips for Content Marketers

10 Best Social Media Advertising Tips for Content Marketers

Let's start with the bad news first. It's tougher than ever to get your content noticed. Changes to Google's search results pages have further obscured content organically, especially on competitive commercial searches. Meanwhile, paid search CPCs are at all-time highs in established markets. Organic reach in social media? It's pretty much dead. Half of all content gets zero shares, and less than 0.1 percent...
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SEO Keywords 101: How Keyword Research Helps Your Business

SEO Keywords 101: How Keyword Research Helps Your Business

What are SEO Keywords and how will it help my business? Your SEO keywords are the keywords and phrases in your web content that make it possible for people to find your site via search engines. A website that is well optimized for search engines "speaks the same language" as its potential visitor base with keywords for SEO that help connect searchers to your...
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How to Make a Blog Post SEO Friendly - Step by Step Guide

How to Make a Blog Post SEO Friendly - Step by Step Guide

Writing optimized blog posts for both search engines and users is a skill. And like any other skill, it can be improved by practice. Despite what many people think, it’s not a complicated process. There are some simple steps to follow to ensure that everything you publish on your website or blog is SEO friendly. Things like the title of the post, the structure...
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